Here are four photos taken on a trip to Toronto last summer. The top two images show a 3D billboard for Dairy Milk whilst the last two show, amongst other things, a large inflatable Labatts can. It was amazing to see a different advertising culture, one where every last bit of space is used to advertise brands to the public. The use of different forms of media in this busy section of Toronto is obviously a way to differentiate the product from the other media messages the public are being bombarded with.
It also makes me look like an obsessed design student who took pictures of adverts on his holiday!
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